Rebranding

An outdated brand could be alienating your audience and costing you opportunities.

Service Offerings

Maintaining a modern brand is critical to the growth and impact of your business. It's the foundation that guides all of your marketing efforts and ensures you are communicating the right message to the right audience.

At Societal, we specialise in helping businesses create a brand that will set them apart from their competition and connect with their target audience.

Our rebranding service includes:

Brand Discovery & Research

With your needs and goals in mind, we’re dedicated to researching your industry and understanding the heart of your business so that we can create purposeful, goal-oriented designs. 

Logo & Asset Design

We will develop a logo and brand identity suited to your industry and reflective of your brand's personality so you can make lasting impressions on your target audience.

File Supply

All our designs are packaged and delivered to professional industry standards ready for you to implement across all touchpoints of your business for a cohesive brand presence.

Style Guide

We offer brand style guide creation for businesses that will benefit from clear instructions on how to implement your brand styles and do justice to your new design.

Win back your audience Overhaulding outdated design can rekindle audience connection and rebuild trust. Rebranding allows businesses to foster a renewed connection with their audience and signal a commitment to staying relevant in the market.

Stay on top Elevate beyond the competition with a unique and memorable brand. Our rebranding services allow businesses to tackle anonymity head-on and create a distinct brand personality and visual identity that their audience can’t overlook or forget.

Prepare for growth Facilitate seamless growth and transitions with a tailored rebranding strategy. A strategic rebrand ensures a business’s identity and objectives align for purpose-driven growth allowing business owners to steer the business into a new era with confidence and clarity.

Work with us to start moving with confidence and clarity today

Approach

At Societal, our team of branding experts have extensive experience in the industry, and use a combination of strategic thinking and creative design to develop a brand design that is tailored to your unique business.

We work with you every step of the way, from the initial discovery phase to the final implementation. Our process is designed to be collaborative and transparent, ensuring that you are fully involved in the decision-making process.

Process

Update your look and remain relavent in the market.

Here’s our collaborative, four-step process:

  • All our best work starts by understanding your business and analysing its position in the market. With your needs and goals in mind, we’re dedicated to understanding the heart of your business and defining your primary value proposition and brand values to create a unified blueprint for all communications.

  • With a thorough understanding of your business, we collate our research and insights into a strategy that becomes the guiding star for everything we create. We explore several viable creative directions and present our work with visual mockups to fully express the intended vision.

  • To ensure the most effective outcome, we collaborate with you to refine a chosen concept that we can be confident will nail your goals and help your brand reach its full potential so you can move forward with focus, clarity and confidence.

  • All of our work is delivered to industry standards, ready for you to implement in your business, but chances are, your project is one component of your audience's journey. After delivery, we'll supply you with recommendations for your next steps and ways you could further engage your audience to reach your goals.

Rebranding Case Studies

“We are so pleased we undertook our rebranding with Societal, it was a joy and a pleasure – it has taken our business image to the next level and we are thrilled.”

— Mackinnon Design